Cif_DD_Proposal (10-00-06-21).jpg

Cif

Outdoor Classroom Day

Client

Cif

Project Type

Film, Digital

Description

Cif have a problem. Most people think it’s only good for cleaning kitchens and bathrooms. And because no-one actually cleans their house, a bottle of Cif often stays in the cleaning cupboard for ages, ironically collecting dust.

What most people don’t know is that Cif really does clean more than your dust-pushing fortnightly house slave.

It can clean smoothies-off-walls, bird-shit-off-trainers, bolognese-off-kitchen-cabinets, lipstick-off-front-doors, pizza-off-footballs and a load of highly unlikely scenarios. So that’s good.